Rapid Web News

“The Nudge lets you exchange and manage brief reviews with people you know on everything that’s happening in your City, and beyond.

Let your starting point in choosing anything (from a hotel in San Francisco or a restaurant in London, to a new book or a concert in New York) be the reviews of people you know, whose opinion you trust.

The Nudge is also launching weekly City Editions for London and New York. These can be accessed through the site or subscribed to via email and will combine our favourite member recommendations with some insider knowledge of what’s new and happening in your City each week.

The Nudge will launch over the summer of 2010. If you’d like to be involved as one of the first to have access to the beta version of the site, please let us know by subscribing below.”

Rapid Web is proud to be working with The Nudge, to create a new social networking abstraction, which focuses on the recommendation of consumer products and services, dependant upon a well defined and focused network of local social knowledge.

The Nudge teaser site is now live and contains a custom made web design, a themed blog system and other dynamic contact, such as a form to allow users to sign up for the up and coming beta.

If you are interested in what The Nudge will have to offer in the future, take a look at the new blog post on The Nudge Blog, ‘Why Subscribe to Join the Nudge?‘.

To apply for The Nudge beta, just head to thenudge.com and fill in the ‘Apply for the beta’ form.

Google has tried social networking in the past, with ventures such as Orkut and Google Friend Connect, however neither have really become very popular. In fact, I imagine many of you reading this article may not have heard of Orkut at all. Google Friend Connect on the other hand is a API for web developers to put Google hosted social networking features directly into their websites via a iframes, JavaScript and AJAX.

Anyway, I’m here to talk about Google Buzz, which is a new social network that Google are releasing to all Gmail users. It combines elements of Twitter and Facebook and is integrated directly into the user interface of Gmail. Google started the launch of Google Buzz to a small selection of Gmail users yesterday (9th February 2010) and is continuing to release Google Buzz to more and more people over the next few days.

Take a look at this Google Buzz demonstration video. It is obvious from Google Buzz, that many elements of the service are inspired heavily by existing microblogging and social networking services, such as Facebook, Twitter and identi.ca.

Google Buzz on Google Apps?

Google has stated that Google Buzz is not yet available for users of Google Apps for Domains yet, but it is being worked on. Based on this, it can be anticipated that Google Buzz for Google Apps will probably be released within a couple of weeks, towards to end of the Google Buzz launch for regular Gmail users.

Google Buzz and Search Engine Optimisation

I may be discussing Google Buzz more as this service develops and is released to more and more users. As Google Buzz listing will appear alongside Twitter results in Google search engine results pages (SERPs), Google Buzz may also create a buzz in the search engine optimisation community.

If you’re interested in search engine optimisation for your website from a team who really know what they’re doing, take at look some of the search engine optimisation work we do and see examples on our live SEO results page. If you just want some more about this intriguing new product from Google, take a look at the official Google Buzz pages.

Facebook, one of the largest and most well known PHP powered social networking websites has made significant changes to its web design. Facebook have taken a more minimalistic web design approach in many respects, removing most of the bottom application and instant messaging bar, and moving to a left hand side bar. From a technical perspective, Facebook have increased their use of many web technologies such as JavaScript and AJAX in an effort to increase the speed of website loading and make improve the overall user experience. This certainly increases speed but can cause issues on intermittent or unreliable Internet connections, or on browsers with no or poor JavaScript support. However, Facebook has full support for Internet Explorer 7, 8, Firefox 3, Google Chrome, Safari and Opera.

The left sidebar of the new web design now features links to the news feed, friends, messages, friends and Facebook applications. These applications include both built-in Facebook applications such as Photos and custom made applications such as Rapid Wish List (in the Facebook screenshot above). The sidebar also includes direct links to the top online friends in your Facebook instant messaging, providing you are signed into Facebook’s chat system, which is not the case in the screenshot shown above.

Hopefully you enjoy the new web design Facebook has adopted, but as always there are many Facebook groups which heavily dislike the new changes to the Facebook web design. This is always the case with Facebook design changes it seems. What do you think? Do you like the changes or find that they make the website more difficult to use?

If you’re interested in a new web design for your website, whether minimalist like Facebook’s new design, or much bigger and bolder, please feel free to contact us. We do web design, web development, the creation of dynamic PHP-powered web applications and search engine optimisation and much more. Take a look at some of our other work.