Rapid Web Blog

Published September 30th 2014

Categorised in: Google Analytics

In this second part of a series designed to examine the basics of Google Analytics, we look at Custom Alerts (the first article was on Understanding Audience Overview).  Custom Alerts in Google Analytics allow you to keep track of extensive fluctuations in your analytics data so if something unexpected happens then you can act upon […]

Published September 18th 2014

Categorised in: Ecommerce

With online shopping growing, and Britons spending a combined £23.1bn in the first quarter of 2014, there has never been a better time for companies to trick us into paying for what we don’t want or need via dark patterns. Fortunately for us consumers a new EU law has just been passed (June 2014) stopping […]

Published September 12th 2014

Categorised in: Ecommerce

Setting up your business with an ecommerce system is a great way to get setup with an online shop, therefore expanding your potential market and sales dramatically. Choosing the right ecommerce system for your business can be tricky though – you need a system that offers all of the features that you need to make […]

Published September 10th 2014

Categorised in: Ecommerce

Ecommerce is the fastest growing retail market in Europe and with online sales in 2014 expected to hit £45 billion in the UK alone (16% growth from 2013), this highlights the importance of having a firm foothold in the web for any merchant. Whether you are a new merchant making your first foray into the […]

Published September 3rd 2014

Categorised in: Ecommerce

As a business you want a fast, secure and user friendly payment system for your e-commerce website. Stripe provides such a solution. A good payment system will ensure your potential customers do not get confused or annoyed and proceed to finish their purchase without issue, converting leads directly into a sale. Stripe also does not require […]

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