The new web design of Body Sculpt UK features an entirely custom web design, templating and integration into both existing and brand new textual content. The new website design also features the use of a dynamic blog system to go alongside the static content of the main site. Links also exist to various social networking and social media websites such as Facebook and Twitter allowing easy promotion of the the Body Sculpt brand.

Body Sculpt UK have been working with us at Rapid Web for several years now, and we are delighted to see them continue to work with us into the new development of their brand and website.

If you’re interested in getting a new web design for your website, feel free to give us a call on 01785 250222 or contact us directly.

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3. Love at First Bite Cakes

On a related note, we’re deliciously happy to announce the launch of the ‘Love at First Bite Cakes’ website.

Here’s a quick snippet from the website describing the personal history of Love at First Bite Cakes.

A lot of people ask me if I’ve been to college to learn my skills, but my training was more traditional… I’ve learnt them through the family business! Just before I was born my parents opened Parkside Bakery, which they owned until about 5 years ago. Most of my happiest childhood memories are being there, cleaning and helping make the cakes. When I finished school I began working at their shop in Stafford hospital making all the shop cakes (flapjack, shortbreads etc) and got creative by changing recipes and design. Eventually I moved to their main bakery as head of confectionary, helping with all food production and started making birthday cakes, with help from my dad.

Seeing how interested I was in celebration cakes, and once showing me everything he knew, he sent me around the country for a year, working for the countries top cake decorators and chocolatiers. Therefore my training was informal and experienced based. In 2006, they opened a cafe in Stafford town which I became manager of. The shop before used to sell a lot of birthday cakes, so I had a small base of customers asking me to make cakes for them, and from there my cake business grew. Within a year I had enough customers to call cake decorating a full time job!

In recent years, I have been looking for the perfect shop to move my business into, and start on my own officially, and I got the keys last week. I open ‘Love at first Bite’ in two weeks time and I can’t wait! I’ll let you know the rest as it happens…

The Love at First Bite Cakes website is a fully custom web design and template based on a provided logo which was well integrated into the desired colour theme and style. The website promotes some fantastic celebration style cakes primarily and the custom web design reflects this target audience.

We also gave Love at First Bite Cakes business specific advice in the web presence promotional fields of social networking and social media, meaning you can now follow them on Twitter, Facebook and soon flickr.

If you’re interested in putting together a fantastic website to promote your business or if you just want some advice on how to promote your existing website, feel free to get in touch. There is a lot we can help you with - take a look at our portfolio.

Rapid Web – turning cake into code.

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So, what are all of these social web elements? Let me explain.

• Blog – A blog, also called a ‘web log’ is a series of articles called posts, which are written and published over a period of time to the web. Most blogs are provided in the format of many pages in which the posts are displayed in reverse chronological order, and are categorised and tagging by the topic or topics of the individual posts. Blogs can be informative, such as tips and ‘how-to’ guides, personal, in the format of a journal/diary, or corporate, giving information and news around a specific topic or range of topics. What you are reading now is an example of informational, corporate blog post.
• Social Networking – You may already be using a social networking website already without realising it. Examples of very popular social networking websites are Facebook, MySpace and Orkut. Social networking websites allow you to keep it contact with your friends, family, acquittance and colleagues. Many are open to various advertising and marketing campaigns, commonly targeted to users via their age range, gender, location or interests.
• Social Bookmarking – Social bookmarking websites, or social news websites, allow users to post links to other web content and share it with other users of the website. Examples of social bookmarking websites include Reddit, Digg and StumbleUpon. These social bookmarking websites are the perfect opportunity to promote engaging and viral content includes articles, images and videos to a large number of users at once.
• Micro Blogging – Just like social networking, you may already be using a micro blogging website but not have heard of the social media terminology. Examples of micro blogging websites include Twitter, FriendFeed and identi.ca. Micro blogging is the same general idea as a blog, a reverse chronological listing of posts. The difference with micro blogging is in the name – the posts are deliberately small in size, generally under 140 characters. Micro blogging sites are used frequently, like social bookmarking websites, to share content via links to webpages or video clips, so are, again, a great social media website promotion tool.

If you want some help promoting your website via search engine optimisation techniques or social media, we offer quite a few great services to promote your website. Feel free to contact us about them!

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Then we have the entertainment side of things, for one (I assume) you’ll have a portable TV, DVD player and jukebox (provided you’re willing to spend a small fortune with iTunes) which you can take anywhere. I can imagine a hot summers day, picnic in the local park, maybe a coolbox with a cheeky bottle of wine in there and suddenly your peace is shattered by Noel Edmonds “Are you ready for the question…” like the chavs on the bus with tinny sounding phones playing r n’ b – sometimes it’s just nice to leave all that at home…

Do we really need another all singing all dancing device that we can’t wait to show people? Don’t get me wrong, I love tech but I also like leaving it at home and going out and about. It’s quite liberating to leave your mobile phone on the kitchen table and go out for lunch, try it you might like it

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A psychologist named James Brook said; “…These people know that, the modern world waits for no one and that taking a break from technology means potentially missing out…”

Hhmmm I thought sounds a little fantastic but then when you actually think about it, he’s got a point. Like I said when was the last time you actually turned your phone off? What with the advent of aeroplane mode and now being able to put your phone on silent why would you turn it off? If you come out of the cinema or step off a plane for most of us the first thing we do is check if we have any texts or Emails.

The same can be said about the internet. With social networking growing by the day it was a natural progression to integrate them into phones, Bebo on the move or MySpace on the train without need of a laptop, do we just love to chat or is it a compulsion? I’m sure there are lots of us who prefer to send 20 txt messages as opposed to just calling and chatting for a while, it’s possibly even cheaper to call after all if you work it out most texts are 10p so if you send 20 that’s £2 and it’s also 10p a minute average to call so you could have a 20 min chat. I know kids who live next door to each other but still prefer to sit at home on MSN chatting to each other. So should the question be does it cause anxiety not being able to use these social portals or would it suggest that we’re actually becoming less social because we think a short Email is a good way to communicate once a week?

“…As many as 85 per cent of full-time mothers always have the internet turned on at home, while a third of people said they no longer felt any sense of guilt about always being “connected” either by having their mobile phone or computer turned on…”

Now this is an interesting statement. Potentially 85% of full time mothers continually have the internet on? What are they doing? Does this suggest that the internet gives the majority of single mums a gateway to a social life in the day?

James Brook continues; “…At any time we might miss an important email or a phone call, an old friend may try to get in touch via Facebook or breaking news may come in. If they feel that they cannot keep up with these things because they are not connected, it will naturally have a negative impact on their emotional wellbeing and peace of mind…” – we sure do live in interesting times…

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